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Apple and NBCUniversal have joined hands to offer a new streaming bundle that combines Apple TV with Peacock Premium for $14.99 per month, or with the mostly ad-free Peacock Premium Plus for $19.99 per month. The offer rolls out in the U.S. on October 20, 2025, and can be activated through either platform’s app or website using existing accounts.
The move comes after Apple raised its standalone Apple TV subscription price to $12.99 per month earlier this year. In comparison, Peacock Premium and Premium Plus cost $14.99 and $19.99, respectively, making the new bundle a better value for subscribers who use both services.
Apple is also extending the deal to Apple One Family and Premier subscribers, who will get Peacock Premium Plus at a 35% discount, marking the first time Apple has added a third-party streaming benefit to its bundled plans.
To boost engagement, both companies are introducing cross-platform promotions. Peacock users will be able to watch up to three episodes of Apple TV hits like Ted Lasso, Silo, Slow Horses, and Foundation for free. Similarly, Apple TV subscribers will gain access to three episodes from Peacock favorites such as Twisted Metal, Bel-Air, and Real Housewives of Miami.
This partnership highlights Apple’s growing focus on streaming collaboration as competition intensifies among major platforms.
