JazzCash has signed an exploratory memorandum of understanding (MoU) with global crypto exchange Binance in the UAE, setting the stage for cooperation on virtual-asset education and future digital-asset products as Pakistan moves toward formal crypto regulation. The agreement signals one of the strongest engagements yet between a Pakistani fintech and a global blockchain giant.
Pakistan has spent the past year drafting a regulated framework for digital assets under the Pakistan Virtual Assets Regulatory Authority (PVARA). The goal is to curb money laundering, increase transparency, and support responsible Web3 innovation. With crypto rules entering their final stages, major blockchain players are now exploring compliant entry into Pakistan’s market.
The MoU outlines discussions on awareness campaigns, digital-asset education, and potential future products aligned with Pakistan’s upcoming regulations.
JazzCash CEO Murtaza Ali said,
“JazzCash has always championed technologies that expand financial access. By entering this exploratory MoU with Binance, we aim to support regulatory progress and open secure, transparent opportunities for customers.”
Binance CMO Rachel Conlan welcomed the development, saying the partnership aligns with Pakistan’s shift toward regulated digital-asset activity.
“With regulatory frameworks like PVARA paving the way, this collaboration expands financial inclusion and gives people secure access to blockchain technology,” she noted.
Earlier this month, Binance executives also met Pakistani finance officials to discuss digital-payments reform, blockchain-skills training and Web3 employment potential, as Pakistan sets up its new regulatory bodies including the Pakistan Crypto Council and PVARA.