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The government is planning to establish the Pakistan Mart project in Dubai to help small and medium-sized exporters connect directly with international buyers. This initiative removes the need for middlemen, making global trade more accessible and cost-effective.
The National Logistics Corporation (NLC) and DP World signed a Memorandum of Understanding (MoU) to establish Pakistan Mart at Dubai’s Jebel Ali Port. This hub will let exporters display their products in a permanent showcase located in one of the world’s busiest trade zones.
Support for Local Exporters
Pakistan Mart will help foreign buyers inspect and purchase goods directly from Pakistani businesses. It mainly targets small and medium-sized enterprises (SMEs) that struggle with high export costs, limited visibility, and access to global markets.
The project also offers support services like warehousing, transport, and payment systems. These solutions aim to cut overhead costs and make Pakistani products more competitive internationally.
Boosting Non-Traditional Exports
Pakistan Mart will reduce the country’s dependence on third-party exporters. It also supports the government’s broader goal of increasing non-traditional exports and narrowing the trade deficit.
NLC will oversee the center, which is expected to become operational in the coming months. Officials say this partnership with DP World aligns Pakistan’s export vision with Dubai’s global trade ecosystem.
The planned launch of Pakistan Mart marks a step forward in helping local exporters grow their reach and build stronger connections with global markets.
