Bulls Eye Group acquires Symbios.pk

Bulls Eye Communications, Pakistan and Oman’s leading new breed creative agency has acquired the brand name trademark and domain of the leading e-commerce brand in the online shopping space, Symbios.pk. Founded by Saad Jangda in 2006, Symbios.pk went has won the MIT Global Growth Acceleration Award for Tech Start-ups and became a top brand over the past decade.

Founder Symbios during the occasion said, “Average start-up exit usually is in eight-12 years. When you start a company, it’s not only about yourself, but the support and prayers of the people around you, your parents, your family, and your friends. Symbios.pk was always an experimental and entrepreneurial company. It has been a wonderful journey and I have all the best wishes for the new management of Symbios.pk for a successful journey ahead”.

The Bulls Eye Group which started in 2020 has become a major player in the Pakistan marketing communication industry with specialist agencies in the activation and digital spaces and advertising. Through this acquisition, Bulls Eye will now have the opportunity to enter the online shopping market easily and reshape the future of the fast-growing e-commerce industry in Pakistan.

CEO Bulls Eye, Shoaib Qureshy said, “We have been in the business of marketing and selling our clients products at different consumer touchpoints like TV, in-store or digital. So this is a natural extension of our capabilities as now we will be doing the same on our very own platform”.

The CEO also said that we have created a new entity under the name DigiBull which is created to manage the acquired Symbios.pk. He shared that we will add exciting new developments in the platform and would try to make it more popular than ever. He added, “Our Symbios.pk customers can look forward to an even wider product selection, greater prices, improved delivery times and first-class customer service”.

It is to be noted here that the government of Pakistan has decided to introduce a new e-commerce policy in the country with an aim to create new job opportunities and to boost exports in the country. It is expected that the authorities will establish an international gateway to make payments under the new policy and it would also make the registration of online businesses with SECP compulsory.