AR Lens
Snap Launches Specs Inc. to Release Consumer AR Glasses in 2026
Snap Inc. has taken a major strategic step toward mainstream augmented reality (AR) hardware by launching Specs Inc., a wholly-owned subsidiary focused exclusively on developing…
Snapchat Says AI-Powered AR Lens Dramatically Boost Engagement
Snapchat has dropped an in-depth marketing analysis that can be influential for social media apps and businesses. The study comes at a unique time; It…