LAHORE: Samsung has officially introduced its flagship Galaxy S26 lineup in Pakistan, unveiling three models; the Galaxy S26, S26+ and S26 Ultra at a local launch event in Lahore on Wednesday.
The company positioned the new series as its most advanced AI-powered smartphone range to date, highlighting upgraded camera systems, privacy feature, enhanced on-device artificial intelligence features and premium build refinements. The Galaxy S26 Ultra leads the lineup with high-end storage configurations going up to 1TB and 16GB RAM.
At the launch, Samsung announced the following retail prices:
Galaxy S26 Ultra: Starting at Rs. 424,999, going up to Rs. 579,999
Galaxy S26+: Starting at Rs. 364,999
Galaxy S26: Starting at Rs. 299,999
The pricing places the S26 series firmly in Pakistan’s ultra-premium smartphone segment.
The phones are expected to become available nationwide through official retail outlets and online channels in the coming days, with pre-orders anticipated to begin shortly.
