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Mutual fund assets in Pakistan have exceeded Rs4 trillion, underscoring growing investor confidence despite declining profit rates. According to data from the Mutual Funds Association of Pakistan (MUFAP), total assets managed by the country’s Asset Management Companies (AMCs) reached Rs4 trillion in August 2025 and climbed further to Rs4.2 trillion in September 2025, maintaining steady growth momentum.
A year earlier, in September 2024, AMCs managed Rs3 trillion in assets, up from Rs2 trillion in January 2024. The surge in mutual fund assets comes even as average profit rates declined from 22 percent to nearly 10 percent across most categories. MUFAP attributed the consistent inflows to growing investor trust, active marketing campaigns, and increased accessibility through digital investment platforms and financial advisors.
Open-ended mutual funds accounted for the majority share, attracting over Rs4 trillion in investments across 23 categories managed by various AMCs. Money market mutual funds remained the most preferred option, recording total assets of Rs1.8 trillion by the end of September 2025. Income funds followed with over Rs1 trillion in assets, while equity market funds reached Rs587 billion. Other categories collectively drew Rs626 billion in investments.
Among specialized offerings, pension schemes accumulated more than Rs120 billion, while Employer Pension Funds and Exchange-Traded Funds (ETFs) reached Rs3.2 billion and Rs2.7 billion, respectively.
The investor base for mutual funds in Pakistan also broadened significantly. Individual investors contributed Rs1.8 trillion, while public limited companies and associated firms invested Rs1.9 trillion. Banks and financial institutions added another Rs140 billion.
Analysts noted that mutual fund assets crossing Rs4 trillion highlight a rising preference for regulated investment avenues and an increasing level of financial literacy among Pakistanis.
