Tech giant Apple has launched a website to convince Android users that iPhone is better than Android. With Apple’s three phones in the pipeline this year, the move by Apple is good. The whole website is dedicated to telling the users why iPhone is better.
The first question which will be faced after visiting the website is whether it will be easy to switch to iPhone?
iPhone answers, “Yes, it will. There’s no need to save your stuff elsewhere before switching from Android. Just download the Move to iOS app from the Google Play Store and it securely transfers your content for you. That means things like your photos, videos, contacts, calendars, mail accounts, message history, and free apps — including Google Apps. And you can trade in your old smartphone, if eligible, for credit toward your new iPhone”.
There are many other questions asked by Apple that can be seen on company’s website. Protection of personal information is the most sought for a question that Apple has addressed.
Apple says, “Privacy is a priority with Apple. Unlike many other phones, important data on your iPhone is encrypted from the start and protected by your passcode. Apple apps like Maps and Safari help to keep private all the places you go and the sites you visit, and Apple will not sell your information to anyone for any reason. Best of all we provide easy-to-install software updates that help to protect your device and your data from security threats”.
Apple has expanded its operations in India, where as of now Chinese Android Brands are dominating. Apple is going all out to crush its Android competitors world over. Apple has only 2 percent markets in India but with assembling smartphones in India, the company will challenge its Android counterparts.
“We saw the largest absolute number of switchers outside of Greater China that we’ve ever seen in the same period”, said Tim Cook CEO of Apple, according to MacRumors.
Moreover, a recent survey by Morgan Stanley also reports that iPhone users are more loyal than Android users.
Previously, two years back Apple launched an app to lure Android user to switch to iOS. Let us see how Android brands react to this move made by Apple.