FBR Uncovers Tax Evasion Among Pakistan’s Top Influencers

The Federal Board of Revenue (FBR) has uncovered multiple cases of tax evasion involving Pakistan’s top social media influencers who flaunt luxury lifestyles online but report minimal income and assets.

According to FBR’s Lifestyle Monitoring Cell, more than 20 cases have been identified where individuals regularly showcased expensive cars, high-end vacations, and lavish living on social media while filing tax returns that did not reflect their visible wealth.

In one case, a popular travel vlogger documented luxury trips across the world from 2020 to 2025, including visits to Seychelles, Dubai, Spain, and Switzerland. Despite this, the influencer declared annual income below Rs1 million during the same period, raising serious red flags about undisclosed earnings.

The FBR stated that the influencer’s financial statements showed income between Rs490,800 and Rs816,800 over five years, far below what their social media activity suggested. Officials believe the individual significantly underreported income generated from brand collaborations, sponsorships, and content monetization.

Luxury Cars and SUVs

Vehicle	Model / Year	Estimated Value (PKR)
Lexus LX 570	2019	80 million
Toyota Fortuner Legender	—	15 million
BMW i7 Electric Sedan	—	80 million
Range Rover	—	80 million
Toyota Land Cruiser 300 Series	—	90 million
Toyota Land Cruiser 200 Series	—	40 million
Toyota Land Cruiser 100 Series	—	25 million
Toyota 4Runner SUV	—	60 million

In another case, investigators found Rs180.5 million in concealed assets linked to a political family member from South Punjab, who owned luxury vehicles such as a Lexus LX 570, BMW i7, and Suzuki Hayabusa. None of these were declared in their tax filings.

Off-Road and Utility Vehicles

Vehicle	Model / Year	Estimated Value (PKR)
Ford F-150 Raptor	—	70 million
Chevrolet Silverado	—	40 million
Toyota Hilux Revo (2 units)	—	40 million
Toyota FJ Cruiser	—	15 million
Toyota Land Cruiser 70 Series	—	5 million
Toyota Land Cruiser 70 Pickup	—	4 million
Toyota Tundra	—	25 million
Toyota Tacoma	—	15 million

A third taxpayer was found to own 19 high-value vehicles worth an estimated Rs624 million, including a Chevrolet Corvette, Range Rover, and Toyota Land Cruiser series, all missing from official tax records.

Sports Cars and Motorcycles

Vehicle	Model / Year	Estimated Value (PKR)
Chevrolet Corvette C8 Stingray	2020	80 million
Suzuki Hayabusa	2021	5.5 million
Harley-Davidson Pan America	—	15 million
Honda CD 200 Road Master	—	0.5 million
Yamaha Raptor 700R ATV	—	6.5 million
Mercedes-Benz Sedan	—	9 million

The FBR says these findings highlight how some influencers and high-net-worth individuals exploit social media fame to project wealth while concealing taxable assets. Investigations into the undeclared income and hidden assets are ongoing, with sources confirming to TechJuice that identities will remain confidential under tax laws.