How Meta Lost Daily Active Users for First Time Ever
Meta has reported a slight decline in daily active users for Q1 2026, marking a rare drop in engagement. The company attributed the dip to…
Instagram Improves Insights UI and Adds New Metrics to Help Creators
Instagram has updated its Insights dashboard with a redesigned interface and new metrics aimed at helping creators better understand content performance. The changes focus on…
You Will Now Get One Login for Facebook, Instagram, Threads and WhatsApp
Meta has introduced a new unified account system that allows users to manage apps, devices, and settings in one place. The update simplifies logins across…
Threads Just Announced a Feature That Has Users Talking
Threads is adding a new feature called live chats that resembles Instagram’s Broadcast Channels, enabling users to follow event and topic-related discussions through a more…
Meta Rebuilt Its Entire AI Stack in Nine Months. Here Is What Came Out of It.
Meta’s Superintelligence Labs has released Muse Spark, the first large language model in its new Muse series. The company said the team rebuilt its entire…
Instagram Finally Lets You Edit Comments
Instagram has officially rolled out the ability to edit comments after posting, ending one of the platform’s longest-standing user frustrations. The feature gives users a…
You Now Have More Control Over When Non-Followers See Your Instagram Reels
Instagram has added scheduling to Trial Reels, allowing creators to decide exactly when their content reaches non-followers. The update builds on a feature that has…
You Can Now Watch Instagram Stories Anonymously
Meta has begun testing a premium subscription on Instagram in select countries including Mexico, Japan, and the Philippines. Called Instagram Plus, the subscription unlocks features…
New Data Shows Simplest Way to Boost Instagram Reels Performance
An analysis of over 10,000 Facebook Reels found that human speech in the first three seconds increases 10-second retention by nearly 25%, outperforming music. Showing…
Instagram Now Wants to Turn All Your Images into Video
A new “AI Transition” feature spotted in development will use generative AI to create smooth, video-like animations between still images in Instagram Stories, replacing the…
Why You Now Have to Actually Add Value to Go Viral on Instagram
Updated guidelines clarify what counts as original content on Facebook and Instagram, penalise lazy reaction clips and reposts, and give creators new tools to detect…
Instagram Finally Tests Clickable Links in Captions, But There’s A Catch
One of Instagram’s most requested features is finally being tested: clickable links in post captions. The catch is that it’s only available to Meta Verified…
How Instagram’s New Update is Exposing Every Reel You Send in DMs
Meta is quietly removing end-to-end encrypted messaging from Instagram, meaning the company will once again be able to access DM content. Users have until May…